They wear them – scores of them, sometimes hundreds of them – up their little arms. Today, they are sold in at least 8,000 stores around the country, as well as online.Īnother interesting point on Silly Bandz which might point more to master plan and less to accident: go to their web site, and this is what they’ll tell say should do with these products: From there, they spread up theĮast Coast. While conventional wisdom would have you thinking that fads and crazesĪre hatched in places like LA and New York, this particular craze caught fire in Birmingham, Alabama, which is where Silly Bandz first started gaining traction. So how do these crazes gain traction? How do they hit a tipping point? Is it an elaborate plan or an accident?įrom what I can dig up, the rise of Silly Bandz seems to be more accident than master plan. In fact, they’ve become so wide-spread and such a distraction that many elementary schools have taken to banning Yet every kid has them (at least the cool ones!). Sillly Bandz are an undeniable craze – of the variety that is difficult to explain rationally. Apparently, the same negotiating tactics my older son uses atĭessert time are transferable to Silly Bandz bartering. With fellow school kids on the bus, my son has turned 12 Silly Bandz into 18 (“I traded one really cool one for two medium ones”). Silly Bandz only came into my personal consciousness last month when my nephews in Texas sent my 6 year-old son a 12 pack of them. And as I write this, I’m quite certain that millions of kids have them around their wrists at (shapes of animals, automobiles, planes, etc) and are just big enough to fit around a kid’s wrist. They are essentially colored rubber bands that are molded into shapes Not in a funny way, but more in an inconsequential way. And rest assured, someone’s making millions from But take it from me, Silly Bandz are a big deal. The seven-member jury will help nominate and finalize the myriad of Critics’ Choice and Viewers’ Choice winners in the categories of Film, Television, Music, Fashion and Best YouTuber and Best Influencer as well as awarding The Life Time Achievement Award to a male and female recipients respectively.Īpart from PISA, Javed Sheikh and Rafay Mehmood are also on Pakistan’s official Oscar Selection Committee 2021.If you don’t have kids – or more specifically, you don’t have kids between the ages of 5 and 11 – you’re probably completely unaware of Silly Bandz. Other than these, the jury includes leading fashion and entertainment journalist Maliha Rehman who works for the Dawn Media Group, Quetta-based journalist Rafay Mehmood whose expertise has revolved around the creative industries and the study of celebrity culture and fandom, giving him a deep insight into Viewer’s Choice popularity in the myriad genres, musician and writer Ali Raj who brings a unique perspective with his research studies on North Indian musical traditions and the relationship with Indo-Islamic aesthetics and technology, and lastly, Waqar Zaka who is regarded as one of the most pervasive and inspiring social media influencers as well as an entertainer and popular TV show host whose experience will be invaluable in the Best YouTuber and Best Influencer categories respectively. Read: Dubai to host the 2nd Pakistan International Screen Awards (PISA) in November While Aamna brings over 20 years of experience in covering fashion and entertainment, Hassan is a widely recognized TV critic and well-respected talk show host whose easy banter with celebrities is countered with objective professionalism. In his close to five decades long career, he has made huge contributions towards the industry and created a huge impact.Ĭritic and analyst Aamna Haider Isani, Publisher and Editor-at-large at Something Haute and Editor Instep, The News as well as Hassan Choudary, Managing Editor and Co-Publisher of Something Haute are also part of the prestigious jury. Leading the jury is the much-acclaimed veteran actor, director, producer and writer Javed Sheikh, who has years of experience and credibility. The organizers have now revealed this year’s seven-member jury that includes leading veteran actors, fashion, music and entertainment journalists, critics, researchers, analysts and celebrity social media influencers. This year’s show is scheduled to take place at the glamorous Madinat Jumeirah venue in Dubai on November 5, 2021. The Pakistan International Screen Awards (PISA) are all set to return with their second edition, PISA’21.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |